I think that one of the most helpful things for me this semester was simply having a space to learn new or develop existing digital media skills. The structured environment, lessons, and helpful feedback really helped me to be sure that I was focusing my best efforts on learning and improving rather than merely repeating what I may already know. I also found the group critique days particularly helpful to hear feedback from classmates and also to see what others were working on to help me with ideas of what I liked (or didn’t like as much) and how I could incorporate those ideas or elements into my own work. It was a useful exercise to learn how to appropriately adjust text for different mediums and the impact that has on the reader and the creator.
I chose the website https://www.happysocks.com/us/. It is a online retail sock store for Happy Socks.
Immediately I was shocked by the tone of the audio recording. When I originally read it, I read it in a matter-of-fact tone, but the audio version is much more ominous thanks to the gravely, deep sound of the speakers voice combined with the repetitive beat and melancholy trumpet sounds. With this difference in tone, I also notice specific details more. The specific imagery, like chickens, burning leaves, erotic glances, and black stockings, are emphasized by the silences the speaker leaves and the accent sounds that either overlapped or followed the words. Near the end when he says the paragraphs about being a victim of his own manhood, the lack of background sound makes the paragraph seem incredibly long even though it is just a small portion of the work. I got such a different sense of this work through the audio than through reading it. And I must say, I enjoyed listening to it much more. I was more engaged and intrigued by the story as a whole and almost concerned with what would happen next.
As someone who, at this point, is quite unfamiliar with coding and this type of digital media speak, I think that one of the main points that I took from Stolley's Manifesto is that lo-fi production technologies are built to be changed. They are "modular and swappable" but also seem to be ever improving. Many of the manifestos touched on a point that there will always be another program or software out there that is better or more appropriate, proving that change is inevitable. This requires constant learning and seeking of knowledge by the individual to stay abreast with the changes in the technological world. Learning about Git, GitHub, and other version control systems helped to solidify that thought due to the level of importance of tracking the changes that are made by an individual or a team to a particular project.
My name is Casey Taylor. I am majoring in marketing and also getting a certificate in digital media. This is my last semester here at Pitt after 9 long years of going to school. I have only been a full-time student for the last year and a half... before that I was a professional ballerina and only going to school part time at night. I am looking forward to this class and getting to work creatively in an outlet that is new to me. I am also currently working as a marketing coordinator and social media manager for Row House Cinema and Bierport in Lawrenceville - come check us out!!